New Video Tutorial reveals right on your desktop the ...
"Amazing Secret Copywriting Strategies of The 15% Conversion Sales Letter!"
... In just under two and a half hours of an engaging online video presentation you can uncover some of the most closely guarded secrets of the copywriting trade ... some never before revealed in any place ... at any time.
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"One Of The Best Teachers There is no doubt in my mind that Ray Edwards is one of the best modern-day teachers of copywriting that I've discovered to date. In the video that I reviewed, Ray spends several hours discussing and sharing the behind the scenes secrets for one of his websites that produces a consistent 10% conversion rate. Considering the average conversion rate for the entire internet is about 1-2%, the website reviewed is definitely a cash producing powerhouse. For quality of content, I give Learncopy.com an A. ... Aspiring copywriters should love the skill and clarity that Ray delivers in his copywriting teaching. -Mike Humphreys, |
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From
the desk of: Ray L. Edwards, M.C. Raydal Marketing, LLC Berrien Springs, MI. Thursday, 2:24 pm |
Dear Marketer,
ow would you like to
look over my shoulder as I rip apart and dissect one of my most successful online
sales letters ... and uncover some of my closely guarded copywriting secrets at
the same time?
You'll get a rare peep into the mind of a world-class copywriter as he creates a virtual cash-printing machine. I'm talking about a simple sales letter --words on a website- that sold over $200,000 of a simple 47-page ebook.
It's not quite often that you'll find a copywriter of my experience and caliber who'll be willing to draw back the curtains and reveal the thought processes and strategies that go into producing such award winning copy.
But that's exactly what I'm going to do ...
These are the same strategies that I use for my clients who pay me upwards of $10,000 to craft them sales copy that rake in hundreds of thousands of dollars in profit.
One sales letter I did sold over $21,000 in just one week. Another increased the membership of a subscription site by 500 in less than a week. Another membership site sold out all its 750 memberships in under 3 days!! Yet another increased sales by 1,600% .. that's 16X!!!
I've made over $4 million for my clients this year alone and that's just a tip of the iceberg.
(You can check out my portfolio here.)
Truth Or Myth?
"... the answer I was searching for!"
Ray, I've had some recent disappointments with my salescopy and for this reason; I'd been looking for a means to learn webcopy quickly, easily and properly. I didn't want fluff or frills. Your video series couldn't have come at a more perfect time... what more can I say than I'm flabbergasted. Boy was this video series ever the answer I was searching for! I got to see for myself what goes into creating a salescopy .. the logic behind it.. the secrets I couldn't find in other books and courses. I prefer to do online biz related tasks myself but this was one skill I hadn't mastered to date; you've handed me everything I needed to know to write good salescopy on a silver plate! You've effectively saved me from having to read through dozens of copywriting manuals which I can safely say I would've left me with that dreaded 'What now?' feeling after reading. This video series is the closest thing I know of to being a blueprint for creating your own salescopy. Thanks so much for putting those videos together. Kim
Enders |
I've heard many seasoned copywriters advice their students to write out the sales letters of master copywriters by longhand ... as a way to improve their copy skills. While that method may have its merits, if you can't reverse-engineer the hidden strategies the copywriter is using, then your handwriting may improve but nothing else.
Let me explain ...
You can read a great marketing piece and be wowed by it. Now if the only thing you can do is copy that letter then you become a copyist not a copywriter. You must be able to extract the "whys" of the power of that letter and translate this into your own successful sales copy.
All professional copywriters keep a collection of past winning ads. These are called "swipe files". They are used as idea generators and inspiration for new copy. But on another level ... if you can uncover WHY these letters worked then you're waaaay ahead of the pack.
You'll turn into a copywriter instead of just a copyist.
Over 15% in Sales Conversion!!
This is how it all started ...
About four years ago, I discovered a traffic generating strategy by mere accident. First, I thought that I would just write a report and give this secret away. Foolish me!
Then some other more experienced marketers drilled in my head that I shouldn't even tell anyone about this ... and if I did, at least ask for a fair price.
So I set out to work on my copy and ebook and within two weeks I had a complete website and product that was selling like hot cakes.
I had tasted the internet marketing pie and have never looked back since.
Between me and you, I thought the sales conversion I was seeing from untargeted traffic (15-20%) was just normal. I mean, I had written this letter in one sitting ... in just one day!
One of the highest converting sales letters to ever hit the Internet!
Much to my surprise as I developed as a copywriter ... I discovered these results were simply incredible--way above the norm. Most "good" online salescopy do around 2% conversion ... and that's with a professional copywriter!!
But I realized that this 'fluke of nature' was also pulled off in 1973 by Joe Karbo who wrote the mail order copy for his book The Lazy Man's Way To Riches in one sitting, "off the top of his head", according to Joe Sugarman. (-Advertising Secrets of The Written Word, p.197)
Even though I later made changes to the copy to test different techniques, the sales copy has remained intact as I first wrote it.
Now as I continue to develop my copywriting skills I've been able to recognize the 'secrets' that have made this letter so successful. These are the same secrets that I want to share with you.
Take A Front Row Seat ...
You'll get to see me analyze this letter from top to bottom for a total of 2 hours and 26 minutes. It's actually a complete copywriting course in writing online sales letters in one 'movie'... right on your desktop.
Here are just a few of the secrets I reveal in the 2 hr 26 min online video:
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My secret technique of price presentation that no other copywriter will tell you about. You simply won't hear this from anyone else .. period!
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The kind of stories that bring life to your copy and put money in your pocket. (Not all stories are created equal.) I'll show you what works and what doesn't.
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Psychological techniques that will keep your prospects hooked to your copy until they convince themselves they must have your product.
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How to write powerful bullet points that will hit your readers squarely between the eyes. (They are called bullet points for more than one reason.)
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A simple "one-letter" technique that could boost your response by up to 13%. And over 90% of online sales letters are missing this.
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One simple "one-sentence" mistake that almost every online copywriter is making and don't even know it.
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The 5 essential elements that every powerful sales copy MUST possess. Miss just one and you're leaving money on the table.
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Why 'flow' is so important to your copy and how to create this in your copy every time.
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The important relationship between your headline and subhead that not many copywriters are talking about ... but which can change 'skimmers' into readers ... and finally customers.
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Simple techniques to build excitement and momentum in your copy so you can avoid the cardinal sin a sales letter can commit--boring your readers!
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The 'correct' way to present discount offers.
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How to build empathy in your readers so they start saying "yes" from the opening paragraph of your sales copy until the order page.
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How to inject passion into your writing.
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One headline 'formula' that have never failed me. When I'm stuck to come up with a powerful headline I always resort to this one.
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What you should say in your "P.S." and why. Many sales letters are written with a poorly crafted P.S. or none at all even though this is the second most read part of a sales letter after the headline.
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Secrets of copywriting you can uncover from the next DVD movie that you buy or rent. This little tip will more than pay for the rental or purchase fee.
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The MOST important element of any advertising copy and how to build this element using proven techniques and strategies.
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A tried and true color scheme for mini-websites that have worked for me over and over again. Just a change in color can make a big difference in your conversion rate. You'll want to 'steal' this color scheme.
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How to drill for the "real benefits" of your product and win more prospects into accepting your offer. This tip alone can ramp up the selling power of your website into overdrive.
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One common trick used online to "pressure" prospects into buying right away that you should avoid like the plague ... that's if you want to remain in business for long.
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The most persuasive types of testimonials and how to get them from your customers without even asking them to write you one.
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How to skillfully position yourself as your prospect's best friend and gently lead him down the path towards a successful sale.
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How to keep your website visitors on your site as long as possible to improve your chances of making the sale.
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And much more ...
And because you get to see, hear and read as I demonstrate all the secrets I used to make this copy so successful it's much more effective than just reading any copywriting text or course. That's for sure.
"All I Can Say Is WOW!" Hey Ray,
"Now I Make 10 Times More Sales!"
I was making about 1 sale for every 100 visitors to my website. Considering that I was paying for those visitors using PPC search engines I was losing money because of the small profit margin of my product. That's when I hired Ray to rewrite my sales letter. Although I still pay for traffic to my website now my sales are up 10 times. Yes, that's a 10% conversion rate!! Ray have literally put money in my pocket and I cannot wait for my website to rank higher in the search engines. With the increase in free traffic my profit will even be more. I would recommend Ray's service to anyone who wants to boost their profit from their website. -Dr.
Brad Krueger, Doctor of Chiropractic (D.C.), Certified Chiropractic Extremity
Practitioner. "Highly Recommended!"
Hi Ray, I've got to say I'm blown away with the killer copy you did for some of my sites. You've a way of getting the message across to the prospects that convinces them to act immediately! I highly suggest anyone needing profit-pulling copy that gets the sale to get you first! Ultimate success, Ewen
Chia InstantMarketingSecrets.com
"Within 30 days I recovered my investment ..."
Hi
Ray,
"Incredibly done!"
Hi Ray, Thanks Ray for the awesome job you did. I could NEVER have come up with something even remotely this professional if I tried to do my own letter. I know a sales letter is perhaps the MOST important part of any site becoming successful. In many ways even more important than the PRODUCT ...So again THANKS for a job INCREDIBLY done! -Sheila
Newth, San Francisco, CA.
"$21,146 In One Month !"
These
stats speak for themselves . . . |
Why Tell?
You may now be wondering why would I want to reveal my secrets to you?
First of all, no one was born a genius. I didn't get to this stage where I can hammer out effective copy without the help and inspiration of others. I mean, even if you're the best copywriter in the world you won't always get it right.
That's the plain cold truth.
What I'm saying here is that I want to help you reach your goals as other marketers have helped me reach mines. And to tell you the truth, I'm just tired of seeing honest marketers make some simple mistakes on their website that keep them just one step away from success.
I know. I help many of these business owners on marketing forums offering them free critiques for their sales copy. I believe that when you cast your bread on the waters some day it shall return to you. That's the Bible.
So if this video seminar can help one marketer improve their sales by 1% then all the effort would've been worth it. And I know that there are several online marketers who are just starting out and may not be able to afford my 5-figure fees. Or you may simply be a do-it-yourself marketer. No problem with that.
Speaking of fees, you must be wondering by now how much you'll have to invest to get access to this video seminar. Well it's ...
A Lot Less Than You Think!
Considering that the bare minimum that I charge to write a sales letter is $5,000 and a critique will run you at least $1,500 you would expect to pay at least $1,000 for access to this seminar.
Presently my consultation rate is $300 per hour. So for two and half hour video presentation would normally net me $750. But you won't have to pay me anything close to that figure.
All
I'm asking for is a small "thank you" fee of $197
$97 $47 ... just a drop in the bucket if you asked me. That couldn't pay me
to write you a new headline.
(AFTER successful payment, CLICK HERE to access your products. Your login will be: Username: 'Your paypal email address,
Password: 'Paypal Transaction ID')
But That's Not All ...
Because I also want to satisfy your curiosity after studying the letter, just in case you don't own a copy of the NCTS ebook ($37 value!) you'll also get a free copy as a bonus.
What's more, you'll also get access to another 2 hours of online video tutorial with another one of my most popular ebooks "77 Way to Skyrocket Your Website Conversion". I sell this course for $97 but you'll get this for FREE! You'll uncover even more of my secret website conversion strategies.
You Risk Zilch ... Nada ... Nothing!
And you risk nothing in the process. In fact, if you don't think you've picked up any new secrets from this video seminar then just let me know and I'll refund every penny that you invested and apologize for wasting your time. And we'll still remain friends.
(You will get an immediate EMAIL with the download information. Remember to check your JUNK Folder)
If just one of these secrets I reveal to you can improve your conversion rate by a half a percent, then this video seminar package would've paid for itself several times over. So why wait?
And if you don't benefit I don't want your money ... period! So you have absolutely nothing to lose. (Except sales that are now slipping through the cracks in your present sales copy.)
You could be watching these revealing Camtasia presentations right on your desktop in the next few minutes.
I can't wait to hear from you about the new flood of sales that you're now getting just by using one of the strategies revealed in this video.
Yours
For A Successful Business! 
Ray L. Edwards
Copywriter, Published Author of
5 books
Internet Marketing Consultant.
P.S. You can get the most supercharged two and half hours of any "copywriting seminar" that you'll ever experience online. Discover the hidden strategies used to make a simple sales letter a 5-figure earner. Watch as blow by blow I reveal some never-before-seen 'tricks' of the copywriting trade right on your desktop ... right before your very eyes.
P.P.S. And if you act now I'll also throw in another 2 hours of videos that I sell elsewhere for $97 at no extra charge to you. But I cannot promise you how much longer I can afford to give away this valuable bonus like this.
(c) Ray L. Edwards, Raydal Marketing, LLC, Berrien Springs, MI 49103
Ph. 631-865-6143 | Fax. 253-423-8809
daseph(at)juno.com